Beauty Tips For Looking Great And Feeling Good

Makeup Artist Tips: How To Get The Perfect On-Set Look

15 December 2022 by Hailey Ellis

When you go on a shoot for editorial, commercial, or beauty work, having an editorial makeup artist there with you can make all the difference. An editorial makeup artist specializes in creating beautiful looks for editorial and commercial shoots. They know how to create looks that will be eye-catching on camera, as well as how to use products in different ways to get the most out of a look.

Here are a few things an editorial makeup artist can do for you.

Create Flawless Skin

One of the things editorial makeup artists specialize in is creating flawless skin that looks natural on camera. The way your skin looks on camera can be the difference between a good and a great editorial shot. An editorial makeup artist will know how to choose products that are appropriate for your skin type and tone and how to use them in a way that will give you the most natural look possible.

They often use color-correcting techniques to adjust and enhance colors on the face. They can use color-correcting products such as concealers, foundations, and primers to create even skin tones and cover up any discoloration or sun spots. While this might seem like something anyone can do on their own, editorial makeup artists know the right techniques to create a truly camera-ready look.

They know how to use products such as foundation, concealer, and setting powder to create a beautiful canvas for other makeup products. These products can be used in different ways to achieve different looks on camera, which ultimately depends on the kind of shoot you're doing.

Enhance Natural Features

An editorial makeup artist can use contouring, highlighting, and other techniques to give your face definition and dimension.

Contouring refers to using darker colors to create shadows and depth on your face while highlighting involves using lighter colors to brighten up certain areas of your face. Both these techniques can be used to enhance your natural features and give you a more sculpted look.

They also know how to enhance natural features such as eyes, lips, and brows in a subtle way that looks beautiful on camera. For example, a good makeup artist can use dark, smoky eyeshadow to make your eyes look more intense or enhance your lips by using a lip liner and lipstick.

Having an editorial makeup artist on set can take your editorial shoots to a whole new level. From flawless skin to custom looks, editorial makeup artists know how to create looks that will be beautiful on camera. Their job is to make sure everyone looks their best for editorial shots. 

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